Channel Partners Europe is part of the Informa Informa Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Registration is now open! Join us in London this June. >> Register Now

Agenda | Channel Partners Europe 2022

View, browse, and sort the Channel Partners Europe agenda by session type.

Channel Power Panel: Redefining Value: Vendor Perspectives

Robert DeMarzo  (Vice President, Channel Content, Informa Tech)

Kelly Danziger  (General Manager, VP Channel, Informa Tech)

Adam Wilson  (Strategic Partner Director EMEA, Vonage)

Simon Aldous  (Channel Director, Google Cloud UKI)

David Stokes  (General Manager, IBM Partner Ecosystem EMEA)

Location: Level 1, Victoria Suite 1

Date: Tuesday, 14 June

Time: 11:10 am - 11:40 am

Session Type: Keynote

Vault Recording: TBD

Technology suppliers have had to redefine their partner programs and go-to-market strategies over the past two years to adapt to a changing partner and customer landscape. As suppliers of IT and communications solutions adapt to subscription-based delivery models they must redefine their value to partners. Hear from leading suppliers, vendors and distributors on how they have rewritten their playbooks for strategic partnerships, where value has shifted and what the future holds in a cloud and as-a-service market. Partnerships are no longer defined by their transactional nature but by what it takes to support partners focused on recurring revenue-based business models.